Meet the Simple Wrap - Ash. It's beautiful, and comfortable, and continues our promise of easy-to-use babywearing for everyone. It’s perfect for mom and baby following our newborn shirts.

Get the beauty and softness of a wrap without the complexity. Forget the rigid bulkiness of a structured carrier, yet keep the stability and form. Clip at the waist, put your arms through the straps, tuck in your sweet baby, and go.

The Simple Wrap is designed for babies from 13 to 28lbs. The Soothe Shirt and Dad Shirt safely hold your little one up to 15 lbs.

The International Hip Dysplasia Institute acknowledges the Simple Wrap as a "hip-healthy" product.